Ecommerce Auto Parts Store Needs a Logo Design

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This customer received 217 logo designs from 73 designers. They chose this logo design from B_O_R_N as the winning design.
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Logo Design Brief
We need a logo design for an ecommerce automotive company called "Parts Highway." We sell aftermarket automotive parts and accessories strictly online. We are based in New York, however we do not want that to be displayed in the logo design. We would like to use a varaiation of red, white, blue, and black, however we are not limited to these colors. We would like to see the use of a highway in the logo design. The final design should communicate an automotive design.
Target Market(s)
Customers seeking automotive car parts and/or accessories
Industry/Entity Type
Automotive
Logo Text
Parts Highway
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Character Logo
Logo with illustration or character


Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- "Parts Highway" used in the logo. And something signifying automotive.
Nice to have
- Any elements of a highway incorporated in the design.
Should not have
- Any indication of NY based.