• US$160

• 115 designs

• 28 designers

---

Logo Design Brief

I work for a financial planning firm, Financial Services Advisory (FSA), which is a traditional investment firm that caters primarily to those in retirement or near retirement. A co-worker and I are designing a financial planning service for younger clients who are in the beginning stages of building careers and families. We are calling it "FSA Next" and would like a logo that looks like it belongs to FSA, but isn't your grandpa's financial planning firm. Our core belief is "discipline = freedom," and we are planning to teach young professionals simple habits that will lead to financial freedom in the future. Attached is FSA's logo for your reference.

Target Market(s)

Young professionals

Industry/Entity Type

Financial Planning

Logo Text

FSA Next

---

Logo styles of interest

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• The perfect logo looks like it belongs to the same family as the FSA logo but is fresh and modern but still professional

Nice to have

• Our mascot is an owl. We are open to incorporating that into our logo.

---

Files