Logo design for interior design business

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Logo Design Brief

Thornton & Blake is an Interior Design business with two stores in the Blue Mountains, west of Sydney. As well as interior design services, we retail paints, beautiful wood burning, gas indoor & outdoor fires, as well as Weber BBQs.
Our vision for Thornton & Bake is:
Thornton & Blake is a unique design resource hub providing a concept to completion range of high quality products and services enabling customers and design professionals to collaborate in the creation of innovative living spaces.
We only partner with best in category product and service partners ensuring high quality outcomes that support the creative process from concept to completion.

We have defined our Brand Values as:
• Integrity
• Approachability
• Stability
• Simplicity
• Elegance
• Global (in reach)
• Local (in execution)
• Community minded
• Bespoke

Our current logo (see 2 versions attached) is a simple typographical design, but we now feel that we need to incorporate a strong graphic element to increase its impact and visual appeal.
(Eg: one of our team really likes the idea of a silhouette of two birds – they believe it says “home makers”!!) We are also happy to consider designs that utilise “T & B” as a graphic device.)
The graphic should also be simple and easily reproducible in varied media – print advertising, online, building signage, vehicle decals, packaging, etc
As we already have an investment in the current recognition of our brand, the logo should still say “Thornton & Blake – Innovative Living Spaces”. We would like to maintain the red/orange colour as used in the bullet points on the current logo as well as the ITC Blair font.
Check out our website at www.thorntonandblake.com.au

Industry/Entity Type

Business

Logo Text

Thornton & Blake - Innovative Living Spaces


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Lettermark Logo

Acronym or letter based logo (text only)


Colors

Colors selected by the customer to be used in the logo design:

f37122
ec1f27

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Files
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T & B Tuesday, 18 October 2016 08:59:57
Tuesday, October 18, 2016
Payments
1st place
A$160
Participation payments x 3
A$50
Total
A$310

Project Deadline
28 Oct 2016 09:03:58 UTC
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