• A$170

• 161 designs

• 51 designers

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Logo Design Brief

Modern Makeup company needing an icon to match the brand name.
Slogan "Looks That Kill" I want an Icon that represents this.
The icon label needs to be flexible - printing easily on small compact pots the size of a 5cm diameter, right up to palm size. Pre chosen font has been attached below fonts of a similar nature would be appropriate. The icon itself will be used in place of the brand name where items to be printed aren't large enough to hold Slay Cosmetics or where the brand name ia chosen not to make an appearance. This icon needs to represent the brand and be recognizable and relatable to Slay Cosmetics. (Take lime crime cosmetics attached below as an example of a well known icon for the brand - double headed unicorn within a heart. This is recognizable to lime crime only)
The word Slay in womens terms now days means to dominate in what ever it is being described and be the envy of other women.
Company colours - black, white, gold
This brand is not aimed at teenager girls, but strong independent middle to upper class women.

Target Market(s)

Up market women aged 18 -35 years

Industry/Entity Type

Makeup

Logo Text

Slay Cosmetics

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Icon as well as the brand name

Nice to have

• Optional ideas to be used but not limited to -
• S
• SC
• Dripping kiss
• Vampire lips
• Something that represents a tempting woman
• Leopard print
• Snake head
• etc

Should not have

• No flowers or floral type things.
• No hot pink.
• No makeup brushes or makeup tools used as symbols.
• No full face or half face icons

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Files

Download all files - 9.7 MB