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babySIMPLIFY & SIMPLIFY Analytics Inc.
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This customer received 96 logo designs from 25 designers. They chose this logo design from DoveFendi as the winning design.
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US$325
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96 designs
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25 designers
Logo Design Brief
We need a logo for our master brand "SIMPLIFY Analytics Inc." The logo needs to be extensible to our products such as babySIMPLIFY.com and daycareSIMPLIFY.com. Our company creates websites that help people make decisions at major life events using predictive analytics. For example, babySIMPLIFY helps expectant parents figure out what they will need and what they won't need for their baby. So please design a master logo for "SIMPLIFY Analytics Inc." that will be used on the website and business cards. Also provide a logo for "babySIMPLIFY" and include it in your submission. We like softer colors but please avoid pink and baby blue. SIMPLIFY should be in all caps. Please show both logos on a white background.
Updates
Hello Designers!
Thank you very much for your efforts on this project. As a start-up entrepreneur, I really appreciate your hard work and creativity.
Just a few tips to help you all:
(1) please provide the logos for babySIMPLIFY and SIMPLIFY Analytics Inc. on white backgrounds. I''ve learned from the designs that I''ve seen so far that I much prefer white backgrounds.
(2) please provide concepts for both logos in the design (babySIMPLIFY and SIMPLIFY Analytics Inc.). I purposely made the "prize" higher than the suggested $200 because of the extra work in designing both logos. Both logos need to work well together since the babySIMPLIFY website is created by SIMPLIFY Analytics Inc.
(3) please ensure that the designs work well on both computers and business cards (these will be the first two places that I will be using the logos). So please avoid using gradients.
Once I select the final design (and award the prizes), I will then be looking for website design. So far I''ve been really happy with this process so stay tuned for more work!
Thanks again and happy designing!
Added Saturday, December 03, 2011
Target Market(s)
Primary: professional women in late 20s and early 30s, highly educated, web-savvy
Industry/Entity Type
Events
Logo Text
SIMPLIFY Analytics Inc.
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Text mandatory 1: SIMPLIFY Analytics Inc.
Text mandatory 2: babySIMPLIFY
optimized for web viewing and printing on a business card
Nice to have
- Simple and clean lines; uncluttered; modern; establishes trust (i.e. I see the logo and think, "I could trust that company"); viewed as a leader and something I should try (e.g. "that logo is interesting, I should go to the website")
Should not have
- Avoid pink at all costs! Avoid baby blue.