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Sous Vide - Innovative cooking for the home.
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This customer received 55 logo designs from 26 designers. They chose this logo design from Abaan as the winning design.
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NZ$170
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55 designs
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26 designers
Logo Design Brief
We will be in the business of selling Sous Vide immersion circulators in the New Zealand market.
What is Sous Vide?
The term sous vide (pronounced soo–veed) is a French term, meaning under vacuum.
Sous vide is a culinary technique in which vacuum-sealed food is immersed in a water bath and cooked at a very precise, consistent temperature.
This cooking technique typically involves cooking food for longer periods of time at a lower temperature. The precise temperature control allows you to cook food to perfection, while the forgiving nature of this cooking method also eliminates concerns about overcooking.
Sous vide cooking is extremely simple and fool-proof, and produces extraordinary results.
The History of Sous Vide
This method of cooking was developed in the mid–1970s initially as a means of minimizing costly shrinkage of and optimally cooking delicate foie gras.
In the last two decades, sous vide cooking has sparked a wave of culinary innovation and creativity, and has become the secret of top chefs at major restaurants around the world.
We are looking for a design connects to cooking. A stylised cook could be used as could the element of water.
Target Market(s)
The leading edge, adventurous home chef who has a passion for food. Serious food lovers or anyone with a passion for food.
Industry/Entity Type
Business
Logo Text
Sous Vide New Zealand Ltd
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A clear association to the culinary arts. Pitched to a large market appeal and quality.
- I would like to incorperate the elements of water and fire into the design as these are importaint to the Sous Vide process. See attached files for concept ideas
- Designer to choose the colours used with a preference to those that reflect the fire and water elements.
Nice to have
- Sense of adventure and a willingness to try new things.
Should not have
- Exclusitivity.
