• US$200

• 32 designs

• 11 designers

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Packaging Design Brief

We would like to have some new packaging designed for our Teeth Whitening pens.

We are preparing top re-launch this product and aim to get this into supermarkets, pharmacies and other beauty clinics/dentists etc..

We would like the box to be 145mm high 65mm wide and 25mm deep.

I have attached our new logo, all writing that is required on the back of the box, a sample of our current design which was never completed and an image of a similar product packaging from overseas which we absolutely love.

We would like our box to be similar to what we have already started designing but obviously much better and similar to the other product packaging image attached.

On the front of the box, rather than having it say " your best smile in just one hour" can you please send across an image with each of these so we can see what looks best. You can remove the other writing on the front of the box or put it elsewhere depending on what looks best.
"Clinically Proven Whitening Technology"
"Whitening Technology Used By Dentists"

On the sides of the packaging we would like it to say "Revolutionary Whitening Power"

The flavour of the gel is " Fresh Mint"


Could say:
Ideal to remove staining from coffee, wine, smoking etc..



Writing that should be on the back of the box:

DIRECTIONS

1.Rinse mouth with water and wipe teeth dry.

2.Rotate base of pen to dispense the gel

3.Hold a wide smile and apply gel carefully to teeth while avoiding gums

4.Let gel dry on teeth for 10 minutes then rinse mouth with water

5.Refrain from eating, drinking or smoking for 30 minutes following treatment.

6. Apply twice per day for up to five days. To maintain results reapply once or twice a week as required.


CAUTION

•Do not use if you are under 16 years old, are pregnant, breastfeeding or have any pre-existing dental or gum problems.

•In rare cases, tooth sensitivity may occur. If sustained sensitivity occurs, stop using product.

•Do not use for more than 14 consecutive days unless advised by a dentist.



INGREDIENTS

Percarbamide, Glycerol, Propylene Glycol, Flavouring




Storage: Avoid sunlight & keep in cool.

Expires: 30 December 2014



www.brightersmile.co.nz

enquiries@brightersmile.co.nz

Freephone: 0800 944 836

Target Market(s)

Age: 20-45
Gender: Mostly female but should appeal to both
Supermarket/pharmacy shoppers

Industry/Entity Type

Product

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must have all directions and caution labels outlined in the description.

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Files

Download all files - 9.2 MB