Logo for "Change the World with Electronic Components" competition
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This customer received 78 logo designs from 20 designers. They chose this logo design from IW LOGO DESIGN as the winning design.
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Logo Design Brief
We need a logo to promote a competition that we are running. The company is Farnell/element14, a distributor of electronic components to engineers and makers, so we are taking to a technically-minded audience.
The competition asks people how they would change the world with $1000 worth of products bought from the company. So they could design an electronic system with components, or they could simply purchase boards to teach people how to code. Key areas would be education, environment, energy saving, communications, etc.
The final design should communicate the idea of being able to change the world with electronics.
Examples of previous designs (created in-house, you guys can do better!) are at https://www.element14.com/community/docs/DOC-81705/l/element14com-global-design-challenge-index.
Target Market(s)
Electronic design engineers. Makers developing electronic systems. Teachers/professors teaching electronics design.
Industry/Entity Type
Electronic
Logo Text
Change the World
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Ideally would use the blue from the logo. Can use the orange, but this is a secondary colour. However it's not essential to use these colours.