• £410

• 70 designs

• 11 designers

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Web Design Brief

Target Market

- Personal and professional development – 30-55 age group, corporate leaders, Eastern European and Asian markets
- On-assignment projects – Corporate market – Eastern European and Asian Markets
- Property investment - 35-65 age group, Europe, USA, Australia

What we need

We need logos and brand design for a suite of web platforms (website, twitter and Facebook profile). We would like to have a cohesive and consistent look across all of our online platforms. The design suite must therefore include social media logos, backgrounds and headers. Specifically we are looking for:

a. Facebook header/page design: likely to have a more youthful look

b. Website: Header, background and layout that is responsive to devices, iPhone primarily, then tablet, then PC (we have purchased a website building package from GoDaddy so if you are familiar with one of their themes, it would be great to have a design that fits with a theme you would recommend); Design should be able to accommodate a place to position video in the medium term but an image in the short term.

c. LinkedIn: header/logo; more corporate look

d. Twitter: background/logo

e. Powerpoint template: background and logo - simple and soft background not busy

f. Electronic Newsletter: logo, header and sidebar; simple and soft background not busy

h. Business card: sophisticated and simple

Colors

We have in mind a preference for colors from the purple family, maybe lavender, so as to appeal to all genders and age groups. Though we are happy to go with a recommendation if you think otherwise.

We would like a look that is professional, airy, bright, fresh, futuristic, insightful, friendly.

Ethos of the brand

- experiencing opportunity and being fulfilled in a changing world
- services are facilitated through insights
- support provided through our product, services and tailored approach to coaching/partnerships (which includes private client match-making)
- we are service providers and passionate about quality and modern leadership skills at all stages in life.

The company name is "New World Insights” - our main message is helping people move to the next level - through investments, personal and professional growth.

Some of our messaging

1. International Leadership in a new world.

2. New technology;

3. Informed;

4. Positively Influential

5. Making a difference;

6. Empowered;

7. Risk free investments;

8. Commercial opportunity;

9. Fulfilled living;

10. Carefree and Fun Living;

11. Progression;

12. Open-minded

13. Energy/dynamic

The Business:
The business is to move people very quickly out of situations that hold them back. the situations could be their own personal situations; their career; their jobs; their teams; their ideas; their finances; their financial opportunities. Remove their fears and give them the strategies to take action. The team are international and have 40 years experience between them in this area.

We do want to come across modern and dynamic, customer outcome focussed, building long-term relationships; international.

Target Market(s)

30-55 years
Eastern Europe; UK; Asia; Africa; Middle East
Personal, Professional, Corporate, and Financial Growth

Industry/Entity Type

Business Service

Contact Information for Business Card

Simple and stylish
the 3 areas of the business on the reverse -

International look - Offices in UK and San Francisco

Company name
web address www.newworldinsight.com
email director@newworldinsight.com
Facebook new world insight
LinkedIn New World Insight
Twitter New World Insight
Telephone: +44 (0) 757 776 0204

Logo Text

Something that symbolises unlimited growth - probably not text - could use the word INSIGHT in some way

Number of Pages Required

1 page

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• social media symbols and address
• company name
• Christina Briggs
• Director
• Telephone +44 (0) 757 776 0204
• Website name www.newworldinsight.co.uk
• Reverse of Card:
• Discreet, Fast, New World Consultancy
• Corporate, Professional, Personal & Property Investment

Nice to have

• not too angular; soft lines; not too cluttered (possibly social media on the reverse and just logo, name, number on the front?

Should not have

• too busy

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