Logo for Real estate company - Rent to Own Guys

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This customer received 98 logo designs from 32 designers. They chose this logo design from Logoplain as the winning design.
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Logo Design Brief
I need a logo design for a brand called "Rent to Own Guys. We provide affordable housing to people who cannot qualify for a home due to low down payment or bad credit. We find a home for them and then we help them improve their credit and help them save for their down payment. The design should show that we are helping people and that we are here to support them so that they can ultimately be able to purchase their home on their own by getting qualified for a mortgage with a bank. The domain name renttoownguys.com points to an old brand that we are changing. This is why I need a new logo.
Updates
Project Deadline Extended
Reason: Didn't really like any of the designs. Have kept a couple that I will provide feedback to but would like to see more designs.
Added Thursday, October 13, 2016
Target Market(s)
30 - 50 year old people who can't qualify for a mortgage
Industry/Entity Type
Real Estate
Logo Text
Rent to Own Guys
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The subheading must be:
- Helping People Buy A Home
Nice to have
- Not sure of the overall design but maybe
- RTO Guys
- might work as well.
Should not have
- I had to add an image so I just picked one from Google. DO NOT USE this image.