• US$160

• 76 designs

• 22 designers

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Logo Design Brief

Connect insights has been in operation for 10+ years (existing logo attached), and it's time to update the look. Connect Insights is a strategic marketing consulting firm that operates across a variety of industries, including consumer packaged goods, health care, automotive and financial services. We focus on new product development and brand repositioning. Connect insights helps customers truly connect with consumers, customers and even employees, to better understand deep-seeded needs, desires and motivations that drive product selection decisions. We originally began as a US-only organization, but have expanded globally. I have attached 4 logo files: 1) existing logo - no tag; 2) existing logo with tag; 3) globe logo#1; 4) globe logo#2 (last two attached as thought-starters). I like the two new ideas because they connote problem-solving/idea generation on a global scale, and am open to alternatives that use blue as the primary color, with a green or lighter blue or even sophisticated gray as the secondary color. Logo needs to fit well on a Powerpoint presentation such as in the template attached. Also want to use a font that I can use in standard Microsoft tools (PPT, Word, etc.).
Please only send one version of the logo (in other words, no need to show it on a business card, t-shirt, stationery, and at an angle -- straight on shot is perfect for my needs). Thank you!

Target Market(s)

Chief Marketing Officer; Director of Strategy; Director/VP of Market Research; Director of knowledge & Insights at Global 500 firms

Industry/Entity Type

Marketing

Logo Text

Connect Insights (with and without tagline 'Actionable insights & Strategic Marketing')

Number of Pages Required

5+ page

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 1) Pages for: Home, Expertise; Case Studies
• Testimonials, Clients
• 2) Key services highlighted on Home page: Consulting, Moderating, Ethnography, Innovation, On-Line Forums
• 3) 'Contact' link that directs to an e-mail address
• See www.connectinsights.com for guidance (we're simply updating the site)

Nice to have

• Would consider adding room for a 'blog' at the home page for monthly updates/thoughts on marketing/marketing research/business trends

Should not have

• Live chat option
• Scrolling images or text

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Files

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