Beverage Social Media Illustration. Logo and fruit splashing in water

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Photoshop Design Brief

Hello! We are looking for a graphic design to be used for facebook / instagram posts to promote a local event in Santa Monica, CA

We are a healthy lifestyle/protein-based food and beverage company. This is for our Protein Water line called AcquaProtein. All are under 100 calories, sugar, fat, carb and lactose free w 100% US-sourced non-GMO protein.

I would like to feature our logo in front, perhaps floating on water. In the background I would like to have fruit pieces either splashing down into the water or splashing up out of the water. The fruit pieces are meant to represent the different flavors offerings. Our beverages are colored, so if it makes sense / looks good, perhaps the water effect under the pineapple could be yellow, etc.

My goal is to use the full image for something like a facebook or website cover photo. Then perhaps the logo with just one of the fruit pieces for a post or to represent the product. Once we have our full packaging for the US market done, we will include that. At this point, we are just taste testing.

Our launch flavors for the US are:
Pineapple Mint = yellow
Blueberry = blue
Acai berry = purple
Watermelon Lime = red
Tangerine = Orange

I'm pasting the elevator pitch for our company below. We are positioning ourselves as a lifestyle company. I've also included some concept artwork of what our packaging might look like for the US market. At this time we are just taste testing and finalizing our formulations. This is why I would like to stay away from featuring a bottle.

Thank you in advance for your consideration!


AcquaProtein is a food and beverage company that believes in protein as a healthy food, not just a weight-lifting supplement. We were founded on the basic principle that not all calories are created equal. If [you] are going to have 100 calories, 100 calories of protein is better than 100 calories of carbs or 100 calories of fat. That's it :)

Target Market(s)

We are positioning ourselves as a healthy lifestyle / protein food and beverage company. Think salad and an AcquaProtein for lunch more so than chugging it 30m after lifting a lot of weights.

Industry/Entity Type

Graphic Design


Font styles to use
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

33a6d7
ec1f27
fbed22
0655a3
f78f20

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Feature logo with Acqua Blue
Nice to have
  • water from splash effect colored to match teh corresponding flavor
Should not have
  • feature bottle design

Files
Download all files - 3.3 MB
JPG
AI
PDF
SVG
Payments
1st place
US$250
2nd place
US$150
Participation payments x 1
US$30
Participation payments x 2
US$20
Total
US$470

Project Deadline
09 Sep 2016 06:43:24 UTC
Language