• NZ$160

• 97 designs

• 30 designers

---

Logo Design Brief

We need a logo design for a new company based in New Zealand called 'OrganicalGoods'. The company aims to promote and distribute domestically and export internationally selective organic produce and goods made locally that will be branded under our company. Example of products branded are such as organic fruits, nuts, seeds and superfoods.
The design needs to portray the company culture of 'nature' or 'organic', suggested colors would be green and brown. In conclusion, the design is memorable, meaningful but simple, communicating the organic nature of the goods distributed by the company.

(uploaded file is a quick concept I came up with. The design can be worked on and developed unless better ideas and suggestions are made)

Target Market(s)

healthy consumers, adults, elderly, middle to upper-class consumers, organic goods and produce consumers.

Industry/Entity Type

Food Store

Contact Information for Business Card

reflects the company logo theme, simple, portrays the company culture of organic and natural goods and produce, stands out or is memorable compared to other generic business cards (unique in a sense in design/layout).

Logo Text

Organical Goods

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• -can be easily identified as an organic/natural goods and produce promoting company.
• -have a gentle, innocent and welcoming visual aspect (not bold and strong).
• -display the company name 'Organical Goods' in the logo.
• -design should not be too complex as simple. meaningful, unique and memorable is important.

Nice to have

• I have attached an drawing of a rough concept I made. The meaning behind this concept was that the plant represents nature, the company name 'Organical Goods' positioning underneath the plant represents organic as if it is the root of the plant above.
• Therefore, it would be good if the logo has a meaning to it in relations to natural and organic.

Should not have

• graffiti, dark bold dominating colors, dull appearance, strong sharp and bold font styling, meaningless and irrelevant to the business culture of nature and organic goods and produce.

---

Files

Download all files - 3.4 MB