Bold and Modern Logo for Yoga Studio in the desert
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This customer received 96 logo designs from 23 designers. They chose this logo design from creative.bugs as the winning design.
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I need a logo design for a yoga studio based in Phoenix, AZ. The studio is called Totem Yoga for a few reasons. Totems reference spirituality, obviously inherent in yoga. Totems are animal spirits. Most yoga poses are named after animals (pigeon, crow, fish, cat, down dog). Also the gay community has its own set of animal references: (gay men refer to themselves as : bears, pups, cubs, otters, wolves, bulls, unicorns.) just ideas to spring off of.
I want a modern and bold logo so that I can brand the studio with a variety of marketing materials. I need to use it for signage, business cards, flyers, window clings, print and objects like stickers and temporary tattoos for yoga events: http://custom.flashtat.com/fully-custom-flash-tattoo/
Here is the website for the studio: www.totem.yoga
Below are the images I have been using for the studio right now.
Target Market(s)
80% male. 20%Female. LGBTQ community. Millennials.
Industry/Entity Type
Health And Wellness
Logo Text
Totem Yoga
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Fresh, Modern and bold. I like clean imagery. I like black and white (greyscale) graphic designs. If you look at Northwestern Indian images of otems, they are only black and white images. More masculine than feminine.
Nice to have
- Something simple and clean, but unforgettable. I like ideas that are out of the box.
Should not have
- Nothing floral or overly decorative. I do not like feminine looking logos. I don't want anything that is typical in yoga (om symbols, a lotus (unless it looks like it's going to eat you).