• A$160

• 129 designs

• 27 designers

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Logo Design Brief

I need a logo for my newly started business in Adelaide, Australia called Keystone Project Advisory. We provide Project Controls services to all industries that "do projects" such as construction projects including hospitals, roads, infrastructure, mining, oil & gas and fixed plant turnarounds outages and shutdowns. “Project Controls” is the profession that usually deals with time and money. Ensuring that the full project scope is completed on time, on budget and to the correct quality. Often engineering service providers are responsible for this but isn’t their core business. We are trying to get up into the “advisory” space where we don’t actually “do” any of the work, but instead provide guidance to organisations who engage engineering/construction companies (and then get taken for a ride). Other companies in the same field are, Turner & Townsend, Tracey Brunstrom & Hammond, related companies are: KBR, Aurecon, PWC, Deloitte, Aurecon, Jacobs, Worley Parsons

I included a few logos I found on the internet before giving up and leaving it to the professionals :)

Target Market(s)

Client organisations (the people with the money) in the fields above, e.g. BP, Shell, Santos, BHP Billiton, ElectraNet, AGL, Incitec Pivot Limited, Local Government, Private investors in real estate and construction

Industry/Entity Type

Professional Service

Contact Information for Business Card

Wouldn't mind having a double sided card (colourful) which is a bit different (e.g. cut outs, textured, inserts etc).

Logo Text

Keystone Project Advisory

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The final design needs instil a sense of trust and professionalism as we usually come in and tell organisations they have stuffed up and should listen to our advice.
• I’d like the logo to have K as the main feature with the words “Keystone Project Advisory” so that the logo can be used on it’s own without the words.

Nice to have

• I like logos with a gradient in them. Quite open to colour suggestions...would like maybe 2 colours in the logo.
• I'd be interested in seeing a "keystone" shape integrated somehow into the logo design, maybe frame the K or be a small element of one of the "legs" of the k.

Should not have

• Can't quite put my finger on the "should not have"...I think it's covered off above.

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Files

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