Logo Update/Redesign for a brand targeting moms of children in sports

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Contest winning design

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This customer received 70 logo designs from 25 designers. They chose this logo design from joliau as the winning design.

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Logo Design Brief

I have a logo that I would like to be updated. My company will eventually use the logo in t-shirts which I will most likely have the winner help me with as well. The target audience is moms of small children in sports. The company is called "Watchuplay" and the idea behind the logo is hands that make the heart sign for love, and with pinkies up it is sign language for play. "I love to watch you play" is something parents tell their little athletes and the shirts are a reminder. I'd like to see more creative freedom taken with the logo as it currently stands. I have added several retro logo examples that give an idea of the style I am into. I'm also making this guaranteed now in hopes that instead of just taking the existing logo and changing the fonts, that I will see some really unique and exciting new ideas.

Target Market(s)

Moms with children 4-17

Industry/Entity Type

It Company

Logo Text

Watchuplay


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Files
Download all files - 0.7 MB
JPG
Payments
1st place
US$160
Total
US$160

Project Deadline
22 Jul 2016 19:47:51 UTC
Language

Logo Design inspiration
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