Mediterranean Healthy Fast-Food Chain Needs a Logo Design

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Logo Design Brief

We would need a logo for a new Healthy Mediterranean Fast Food chain, with a strong focus on Healthy Kebabs. We will have a strong focus on nutrition and natural ingredients, will offer a full day service, in an attractive, modern, inviting warm, mediterranean and modern surrounding.

Design should have no more than 3 colours, examples of existing chains who's designs we like are:
- Pret-a-Manger www.pret.com
- Subway www.subway.com
- itsu www.itsu.com
- Pod www.podfood.co.uk
- Wasabi www.wasabi.uk.com
- Chipotle www.chipotle.com
- Chilango's www.chilango.co.uk
- poncho 8 http://poncho8.com

We do not want to have in the Logo a kebab (or a Kebab spear) - we would want to see a variation of a chef attached.

Many thanks for your help!!

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Updates

Project Deadline Extended
Reason: The current designs were not as good as expected. I have now guaranteed the design payment so I now hope for higher submission rates. Many thanks edouard
Added Sunday, November 20, 2011

Project Deadline Extended
Reason: The quality of the designs is still not up to standards, although the payment is guaranteed. Please let me know if you have any questions. Many thanks Ed
Added Sunday, November 27, 2011

Target Market(s)

Office / Lunch Time customers looking for good food, fast.

Our target customer base are mainstream individuals, that nevertheless aim to eat healthy. We are looking at a 60% woman customer base.

Industry/Entity Type

Nutrition

Logo Text

(None provided)


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Character Logo

Logo with illustration or character


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • We were thinking of having a "little chef" as a logo, but are open to any suggestions. We will upload an example we find interesting, but if we were to use a similar logo, the design would have to be more healthy looking, i.e. our "little chef" would have to be more slender.
Should not have
  • No Kebab, No Kebab Spear

Files
Download all files - 0.1 MB
JPG
Payments
1st place
US$260
Participation payments x 2
US$20
Total
US$300

Project Deadline
11 Dec 2011 12:02:11 UTC
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