Logo Refresh for Tee Major Fitness
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This customer received 144 logo designs from 39 designers. They chose this logo design from UsBeingUs.com - Johnny as the winning design.
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Logo Design Brief
PLEASE STOP ALL WORK ON CASEY'S...PROJECT HAS CHANGED, PLEASE READ UPDATED BRIEF & SEE NEW IMAGES.
Design a logo in Black & White that will encourage fitness for both men and women, young and older. Appealing to both audiences is essential.
I have added some images to work with. I would like the use of the images to focus on the midsection of the models. The Abs and Stomach area are key for showcasing the fitness aspect. The sketch should incorporate a man and a woman, or a unisex approach.
Good Luck, and I look forward to your designs!
Updates
I like some of the options I am seeing but I will add a few things to help:
Please stick to the color scheme I mentioned in the project.
Use Richer Tones of the Color Scheme
(within the colors or wood grain specified ****).
I am preferring the simpler simpler designs over complicated and more detailed.
Don't overplay the sports aspect, it should convey casual sophistication **
I will comment further as I see more designs.
Thanks for the hard work.
To all designers,
I have decided that this client is not allowing me to choose a winner for this project due to recent renovations and management decisions that are needed in order for this to progress. Therefore, I would like to request your assistance on a different project I have, that I need accomplished fairly quickly which I would like to get all your creative ideas on and finally choose a well deserving winner! The project is for a fitness company called
Tee Major Fitness.
Please view the updated brief, and let me know if you have questions.
Thanks
Tiffany
V&M
PLEASE STOP ALL WORK ON CASEY'S...PROJECT HAS CHANGED, PLEASE READ UPDATED BRIEF & SEE NEW IMAGES.
Hello All,
I am a bit concerned as I am not seeing any results for this contest since the project brief was updated. I hope that I can see some good elements in the works by Thursday. Please message me for any specifics or clarification on the brief. I intend to award this project as soon as possible..
Thanks for your efforts.
Tiffany
V&M
The designs so far are good, but not hitting the mark for the client. I would like to see back to back silhouettes of a mans abs and woman"s abs, showing the definition and toning, all in shades of black and white. Do not worry so much about the text for now. I am willing to accept a design without the text, if the graphic element is right.
I am looking for something in black, gray, and white that looks almost
like a sculpture of a man"s defined abs, and a womans
midsection,..about to the upper thigh area with tonal definition to
show the muscular parts - faced back to back. One piece flowing into
the other... I would like to focus less on the text and more on the
graphic itself. Do not worry about text....I will pay with no text if
the graphic element is right. Think modern, more minimalist.
Thanks
Target Market(s)
Families with children (Daytime - Evening - weekends)
College Students (nights & weekends)
Adults 21+
Industry/Entity Type
Restaurant
Logo Text
Tee Major Fitness
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Requirements
Must have
- modern clean look with theme of fitness, workout, a better self image
Nice to have
- Text and graphic element
Should not have
- no inappropriate adult content, vintage look, complicated fonts