• €471

• 238 designs

• 61 designers

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Logo Design Brief

We are an international Decathlon Sports Good retailer. Decathlon is in 28 countries with 1,053 stores in the world. If you wan't to know more about us: http://corporate.decathlon.com/en/ This contest is about the logo of iternational year project. Project target is to Provide a Solution That will help our 70,000 retailers to take decisions Efficiently by collecting data from all sales channels. It's an Business Intelligence project build in the cloud and based on innovative technologies. Project name: D-Light Explanation: D for Decision Light: the light we want to Provide to our users D-Light Will Be Several providing good applications reports, alerts, dashboards to our 70,000 retailers trading about activity, customer behavior, top products and much more. These applications will help our retailers to take the best decisions io order to Satisfy our customers. Baseline: Enlightened decisions to boost your business! Our priority is a logo Including the project name as we do not want to-have Systematically the baseline with the logo. Goal we'll be happy to-have Proposals Including the baseline. Keywords (In Some Way the promises of the project): - 360 Trade (gold omnicommerce) - Innovatif (new tool build on the cloud) - Decision (as it is a decionnal solution) - Simple - Smart - Reliable (data freshness and quality will be a key point) - Convergence (Because we will collect in one spot all the datas) - Intuitive (as our target is to build easy to use applications) as our project is based on innovation and will Provide great UI / UX we 're looking for a modern and attractive logo! The name (D-Light) is mandatory. The logo should'nt be only the text, we're waiting for aussi object (s) or shape (s). These object (s) or shape (s) to Illustrate gold-have transmitted the promised Described Above. These object (s) or shape (s) May be aussi user in a small size used without the lady of the project as a kind of signature.

Target Market(s)

Future internal users of the solution (sports goods retailer). No external use of this logo. If Necessary we'll be ble to complete this section of the brief, goal we just want to give the hand and let inputs Each designer work with His own sensibility and creativity!

Industry/Entity Type

Sporting Good

Logo Text

D-Light

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• As our project is based on innovation and will Provide great UI / UX we're looking for a modern and attractive logo! The name (D-Light) is mandatory. The logo should'nt be only the text, we're waiting for aussi object (s) or shape (s). These object (s) or shape (s) to Illustrate gold-have transmitted the promised Described Above. These object (s) or shape (s) May be aussi user in a small size used without the lady of the project as a kind of signature. If Necessary we'll be ble to complete this section of the brief, goal we just want to give the hand and let inputs Each designer work with His own sensibility and creativity!

Nice to have

• Something related to light in order to Illustrate the light we want to Provide to our users. A logo qui Could Be used on a white background. If possible, a logo qui aussi Could Be used on a black backgroud (not mandatory) Baseline: Enlightened decisions to boost your business! Our priority is a logo Including the project name as we do not want to-have Systematically the baseline with the logo. Goal we'll be happy to-have Proposals Including the baseline. If Necessary we'll be ble to complete this section of the brief, goal we just want to give the hand and let inputs Each designer work with His own sensibility and creativity!

Should not have

• Too many objects, colors: as one of the promised project is easy, keep it simple! Old style fonts: it's a modern project! Only text: we're waiting for aussi object (s) or shape (s). If Necessary we'll be ble to complete this section of the brief, goal we just want to give the hand and let inputs Each designer work with His own sensibility and creativity!

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