New (animal) logo for a European online platform for contractors in the construction industry
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This customer received 131 logo designs from 39 designers. They chose this logo design from Kreative Fingers as the winning design.
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Logo Design Brief
We need a logo for our online platform (startup).
- Our business:
At the moment we are building an online platform for contractors in the construction industry. The platform will allow contractors to work together more efficient: making and negotiating proposals, contracts, project communication, invoicing, ...
- Corporate identity:
None yet. Our company name ('gotalpa / GoTalpa / Gotalpa' > still undecided how we will write it) has the word Talpa in it (= mole: strong, useful, purifying).
- Application
We would like to use the logo n all our communications: website, business cards, invoices, presentations, ... A request for additional work may follow (website templates, ...).
Updates
Project Deadline Extended
Reason: We need some more time to give feedback to all designers.
Added Monday, June 13, 2016
Target Market(s)
Contractors in the EU (construction industry). All round construction companies (<50 workers) looking for subcontractors. And independent specialized construction workers looking for main contractors to work for (project based).
Industry/Entity Type
Software
Logo Text
GoTalpa (or Gotalpa / gotalpa?)
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Animal illustration: mole (abstract, whole animal, part of it, a detail, ...?) ! Please use the shape of the 'European mole' as inspiration (there are some different kinds of moles apparently).
- Should go well with a short baseline (undecided)
Nice to have
- 'Corporate' enough to be the logo of a software platform, but nothing too serious (or too playful).
Should not have
- Illustration with too much detail / colours.