MARK Labs | A Socially Focused Fintech Platform
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This customer received 113 logo designs from 36 designers. They chose this logo design from Digital Waltz as the winning design.
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MARK Labs is a socially focused Fintech company that just completed the Barclays Accelerator Powered by Techstars in London.
We are building a two sided platform. On side one, we have a nonprofit productivity tool, that enables these nonprofits to track their impact on a day to day basis and then easily report it to their funders. On the second side, we have a dashboard for corporations that enables them to see the impact generated by the nonprofits they are funding. This data that the corporations are receiving can be used by their marketing and communications departments for ads/campaigns, and these departments can track the amount of revenue generated from these campaigns, thereby offsetting some of the cost of the grant making program.
The corporations are our primary customer, because that is where we will make almost the entirety of our revenues.
We want our logo to convey trust and stability, as well as transparency, open-ness and accountability.
We always put MARK in all caps, and Labs only has the L capitalized.
Target Market(s)
Financial Services, Large Corporations, Nonprofits
Industry/Entity Type
Financial Service
Logo Text
MARK Labs
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.