quirky conscious eatery needs a logo update/design
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This customer received 126 logo designs from 37 designers. They chose this logo design from wonderland as the winning design.
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The eatery is Fork & Spoon in Bangor Me, and had a logo done a few months ago. I like that logo, quite a bit, but it feels like it is missing something. Currently the place serves only vegan food, I am buying it and will expand to other items, such as dairy, and wheat. I want the feel to be like a comfortable cafe, but cool enough for people with a few bucks and pleasant enough for those a tad more conservative. It features salads, smoothies and some juices. It will get an updated help with an entire bakery component and soups, ice cream, etc. MY passion is seasonal and locally sourced food. I would like a logo that builds on what is there, but one that can feature the name with the logo, or have the logo stand alone with out the name. I would like this to go on signs, menus, stickers, and apparel, like T-shirts and aprons. I like the colors brown/black, and green, sort of the earthy part and then interested in a splash of color, yellow? orange? I would like it simple, like I said I like the one in place, but it needs something more. I am not in love with the font on the current logo.
Target Market(s)
customers seeking quick local food, made and prepared in house, that tastes great. From people wanting a snack to wanting a meal to sit down with or take to go.
Industry/Entity Type
Restaurant
Logo Text
Fork & Spoon
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Easy logo, I do like for the most part the one there, but it needs more? less? I'm not sure, the right person will get why I am not happy with it. I like the simplicity of it. I like the classic look. I like having a name in the logo that can stand alone, or an image, like the one that is in place, that could also stand alone.
- As far as the script, for below, I am interested in clean, although, I have always loved script, more worried about it being easily seen from afar.
Nice to have
- I would like it to be able to be reproduced in black and white and or color depending on the application, or even just one color (reducing future printing costs). I am interested in a healthy, natural vibe, but not at all hippie-ish.
Should not have
- be too busy, or hard to read.