Clean modern tech company logo design

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This customer received 97 logo designs from 29 designers. They chose this logo design from mrSergio as the winning design.
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Logo Design Brief
Datalust is a software company building a high performance data collection and analytics
product. We need a logo presenting our company name (datalust).
The product we sell is used by software developers and information technology professionals.
We want a logo that is primarily typographic: emphasis should be on the name; graphical elements are welcome but not the primary focus.
Our product is used in companies ranging from web startups to Fortune 50 global
enterprises. The logo needs to feel fresh and modern, but maintain a presentable,
sophisticated character.
Additional requirements:
* The word "datalust" must be in lowercase (no initial capital)
* The word "datalust" is one word; no separation of "data" (through color or otherwise) is desired
* Optimize for larger text (14pt) to heading sizes; very small/very large sizes are not important
* Should be usable in monochrome contexts
Target Market(s)
Software developers and IT professionals
Industry/Entity Type
Information Technology
Logo Text
datalust
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Suitable for monochrome printing
Should not have
- Separation of 'data' and 'lust'