a Sydney-based personal Financial Advice business needs a logo

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Logo Design Brief

I need a logo for a small Financial Advising business. We advise individuals and couples on their personal finance. This involves helping people grow wealth in preparation for a comfortable retirement. We manage investments and retirement savings. We also provide life insurance for our clients.

The logo should be represent "professionalism" and "security". However, as this is a highly relationship based business, we need to represent "trustworthiness" and "welcoming".

The company is called "CK Advisory" and we have an OLD website under www.cdavison.com.au. We are a company operating under a head office company called "Genesys Wealth Advisers" (see www.genesyswealth.com.au)

I imagine the logo will emphasise the "CK" but we are open to ideas. The logo will be used on websites, email signatures, letterheads, and business cards. This logo will be the main logo used for everyday communication but the logo will often be used in conjunction with the Genesys logo - see sample business card and letter head layouts attached below.

Also attached a logo that caught my eye online. Feel free to use it for inspiration or ignore it!

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Updates

This project has now been guaranteed payment.


Added Sunday, August 25, 2013

Target Market(s)

individuals & couples over age 40 AND people planning for retirement aged 55+

Industry/Entity Type

Life Insurance

Logo Text

CK Advisory


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • It would be nice to include the word "Advisory" in the logo however it can be just a type face alongside/below the logo.
Should not have
  • I don't want the logo to look like the Calvin Klein (CK) logo.

Files
Download all files - 0.1 MB
Payments
1st place
A$260
Participation payments x 2
A$20
Total
A$300

Project Deadline
04 Sep 2013 03:04:55 UTC
Language

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