• A$190

• 112 designs

• 26 designers

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Logo Design Brief

I need a logo for my consultancy business which will be renamed Brave Logic.

It is a business which delivers procurement consultancy advice specifically on how to achieve supplier diversity. The customer segment are medium to large corporates who don't time or resources to create meaningful procurement opportunities for small businesses.

Logo image/design should reflect the following words:

Trusted , Educate, Framework ,Diversity, Painkiller, Address risk, Procurement
Innovative, Meaningful Relationships

This logo and colours will form part of my corporate identity and will be featured on website, presentations and letters.

I lean towards Teal, aqua,lime, magenta and light grey as colours, but am open to other bright fresh colours

I would like the image to be soft represent both sides of the brain -creative v logic and masculine and feminine

I have attached a jumping person in the photo, if that photo of a person can be refined and included, i'd like that in the photograph landing on the words of "brave logic". Please dont be limited by this photo, i am keen to seen other designs and ideas.

I want to demonstrate bravery, a network and methodological problem solving in new technological but with human relationships

my business competition is big companies like Ernest & Young so needs to be slick, modern, yet approachable and inviting, intriguing.

Target Market(s)

professional buyers and procurement officers in Medium to Large corporates and federal and state government departments.

Industry/Entity Type

Financial Service

Logo Text

Brave Logic

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Noticia, Open Sans

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A logo with Noticia and Open Sans as the font
• The person/logo should be either to the left or above the words

Nice to have

• Symbols of bravery and courage in the modern world of technology.
• Symbols of networks, education, and long standing relationships in a world of risk, ethics and sustainability.
• symbols to solve complex problems.
• Designer not to be limited by my photos, happy for designer to come up with unique logo design
• I would like the colour distribution to be 50% teal, 20%aqua green, 20%magenta, 10% grey

Should not have

• I don't want animals or plants in logo.
• No handshakes or dollar signs.
• No Abbreviations of Company Name i.e no BL
• NO BLACK COLOURS

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Files

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