• US$200

• 33 designs

• 14 designers

---

Logo Design Brief

Situated astride the Middle Fork of Cunningham Creek, this historic farm has been revived and reinvented as a vineyard, berry, and produce operation.

We need a logo to use on carton labels, correspondence, website, business cards, etc. something compact and with simple coloring and line. One possible inspiration: the old Macintosh "picasso" line drawing; but open to other ideas.

Target audience:
farmers market customers, chefs and restauranteurs, health-conscious consumers, foodies; i.e., "locovores." We are close to a university community, population is diverse middle class to very affluent, educated and socially informed.

Three things we would like to communicate through the logo:
quality: our produce is sustainably grown, reliably fresh, and always delicious
sophistication: specialty, heirloom produce appeals to discriminating clientelle
community: customers are supporting local economy, fostering social goodwill

Industry/Entity Type

Farm

Logo Text

Middle Fork Farm

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Water element ("Middle Fork" references the creek that runs through the farm)