A3 Internet Cafe advertising posters required - Targetting South Asian & Filipino customers
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This customer received 19 poster designs from 9 designers. They chose this poster design from disign as the winning design.
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Poster Design Brief
An internet cafe based within a male-only labour accomodation facility in the United Arab Emirates needs to advertise its presence and services to the employees who live at the facility.
The cafe is called "The IT Room" and it offers customers the opportunity to use high-speed broadband internet to engage in activities such as Skype Web Cam chat with family back home, email, facebook, etc, as well as movies and other entertainment from a variety of countries including India. Customers can also purchase refreshments such as biscuits, cakes, tea, 'chai karak' (a local kind of tea), cold soft drinks.
The cost of the internet at the cafe is 5 AED per hour, however users can purchase 10 hours for 40 AED - which should be promoted as a special offer, and these 10 hours can be used whenever the user wishes with no validity limits.
The poster should seek to inform and promote the cafe, the opening hours of the cafe are 11AM - 12AM (MIDNIGHT) every day.
Target Market(s)
male, semi skilled labourers, mostly indian, pakistani with significant filipino proportion
Industry/Entity Type
Entertainment
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- photo - centric, the customers are mostly semi-skilled labourers with limited grasp of english, photos that communicate the concepts of watching movies, having tea, speaking to family back home via a computer would work best.
Should not have
- anything sexually suggestive