• A$300

• 108 designs

• 39 designers

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Logo Design Brief

O&H is a Holden (GM) car dealer and service centre in a small country town on the North Coast of NSW Australia. We are a diverse company and we achieve high results. We have recently been acknowledged as one of the top performing dealers by Holden and were a finalist in the state business awards.

We need a logo that reflects our moving forward attitude and has a link back to the industry while being unique, crisp and clean. Holden's traditional colours are red and white, however I'm not sold on them being the only choice. This is a clean slate to start with as we just want to see something that wows us!!! The logo will be used in lots of applications including staff uniforms, licence plate frames, web and newspaper advertising, sports sponsorships, hats and clothing and much more so it should be versatile and not too complicated.

We don't have a company motto however we have been considering two option that could also be included (or not) "driving beyond" and "making it easy".

The Company is O&H however we trade as O&H Holden. Often dealers use a unique text of their own for their name and then do the Holden in Holden's font. Once again I'm happy to consider any ideas and I'm not sold this is the only option.

Target Market(s)

30-65 year old males and females in the local area and surrounding towns Looking to purchase a vehicle or have a vehicle serviced

Industry/Entity Type

Car Dealer

Logo Text

O&H HOLDEN

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Company name

Nice to have

• A link to the industry and be clean and crisp. Use of one of the motto options as long as it works.

Should not have

• Green (my closest, large competitor users green)

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Files

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