Stay Well logo

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This customer received 87 logo designs from 33 designers. They chose this logo design from EYECON as the winning design.
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Logo Design Brief
Design a text based logo for a modern busy pharmacy offering a full range of pharaceutical and health care products. The pharmacy also offers a comprehensive range of vitamins and supplements, plus a selection of giftware. One of the things that makes this pharmacy unique is their consultation facility - as well as regular pharmacy services, they offer a range of other services such as fitting of Medical Compression Stockings and travel socks, Naturopath and Nutritional Advice. They also offer a comprehensive weight loss programme with full support from your personal weight loss coach.
Updates
Thank you everyone for the designs to date. Feedback from theclient is that the choice of colours is interesting and fresh.However, there is a not enough emphasis on the type of business- it is a pharmacy and this needs to be the main focus - and hefeels that traditional medicine symbols are a bit "old hat" evenif given a stunning modern graphical treatment. Font choices aregood with many showing great appeal to the market which ismainly feminine.
Added Monday, August 12, 2013
Target Market(s)
General consumer, mainly female. Catchment area is middle income multicultural with largest group being presented by European.
Industry/Entity Type
Pharmacy
Logo Text
Stay Well Pharmacy
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must include the words pharmacy, and Stay Well. The logo must be able to work across a range of media options from retail signage to newspaper adverts. It must be clean and legible and able to work in both full colour and mono (black and white) at all sizes. It is crucial that passing foot traffic can easily recognise that the business is a pharmacy from the branding - the store is set back from the street so the business purpose needs to be clear from reading the brand.
Nice to have
- modern vibrant colours - purple and green preferred but not mandatory. Wordmark preferred but not mandatory.
- Can use the tagline Live Well Stay Well - but this is not mandatory