Logo Design Project

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This customer received 25 logo designs from 22 designers. They chose this logo design from NickDesigner as the winning design.
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Logo Design Brief
I need a logo disign for a new company that I'm taking from the therapy industry into the fitness world called 'MuscularEase'
I'm aiming it at all health club/ fitness club and gym users as well as athletes that need to strtetch more but don't because a yoga or pilates class is too long.
I would like the logo to incorporate a heart either as the main logo or cleverly hidden as the whole point in these classes is to listen to your heart and breath and tune into your body (but it's not like yoga or pilates it's quite different, it's more aimed at busy, working professionals....people who want a quick way to ease out their aching, stiff, tight muscles in 30minutes once a week)
Most of the pictures on the website are all black and white photographs of naked bodies but you can't see the obvious bits as shadows cover them so it's very sexy but also very tasteful.
I'm using a kind of 'sex sells' look but it's very classy.
So a logo to reflect the aim of MuscularEase would be fantastic please :0)
....a new gym class.....30minutes long....it will leave you feeling sexy, relaxed, rejeuvenated, you'll walk out re-energised, you'll fall back in love with every part of your body....feeling calm and smiling......feeling ease, life will feel easy.....the accompaniment to every other gym session you do....members will never want to miss a weekly class of muscularease.....
it's m.e. time
...to be free of aches, pains and stiffness
Like I said there's a secret behind it that no other class has ever done.....
Love life, love living, love you
Target Market(s)
Fitness Industry
Industry/Entity Type
Industry
Logo Text
MuscularEase
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Heart shape incorporated or the subtle main focus