• A$160

• 52 designs

• 10 designers

---

Logo Design Brief

We need a logo design for our new website business. Our company is for Au Pairs (young 18-28 year olds, mostly female but some males) travelling the world looking for home placements with families who need an Au Pair to assist with day to day care of their children. The host families are the paying customer and are aged between 28 - 48 years of age, mostly female working mums of 2 or more children. We would like a logo that appeals to the female demographic but also the young traveler embarking on their adventure. The design should communicate a feeling of security, excitement, hope and fun. I'm not sure of colours as yet.

Target Market(s)

Mums aged between 28 and 48 years of age, who work part or full time and have 2+ children. Also have secondary target market of single females aged between 18 - 28 years of age, travelling students looking to see the world.

Industry/Entity Type

Business

Logo Text

Au Pair Compass

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Would like a fairly detailed compass as part of the logo. Please see copy of designs in attachments to give you an idea. Logo must have a feminine quality.

Nice to have

• I do like the vintage look but it must have a feminine appeal. The colours need to be warm, caring, fun and adventurous.

---

Files

Download all files - 0.3 MB