Melbourne based design company - designer focus furniture fittings and fixture

Want to win a job like this?
This customer received 472 logo designs from 143 designers. They chose this logo design from bluejet as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
Looking for a very contemporary / now logo that will reflect our cutting edge design firm / new range of furniture
Font could be developed up and not standard
Needs to look good as an instagram icon etc
I do like bold clean lines for the font however i do notice a trend towards the serif motif so would be open to exploring this also.
I believe we can do something interesting with the 2 x OO and the other letters.
see some of my sketches attached, starting point only
Updates
Project Deadline Extended
Reason: I feel the designs are not refined enough... some are potentially close however none have blown me away.
thank you all for the hundreds of submissions.
Kind Regards,
Stuart
Added Friday, February 26, 2016
Target Market(s)
40 - 60 male and female adults with disposable income
Industry/Entity Type
Design Agency
Logo Text
MOOR ( THIS WILL BE THE LOGO) POTENTIALLY LOOKING FOR A SMALLER WORD AS WELL SUCH AS studio / design or projects
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Main Logo MOOR
- Possibly as secondary word such as design / studio / projects
Nice to have
- look good in many social media formats
- symbol / clean lines