• US$160

• 68 designs

• 13 designers

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Logo Design Brief

This client is not a grocery store. They sell tons and tons of imported produce to grocery stores all across the country and especially to grocery store chains.

In the old logo:
–Starting from the top left we have an eggplant, watermelon, pickling cucumber, yellow bell pepper, and green bell pepper.
–Starting from the bottom left we have a red bell pepper, a cucumber or zucchini, jalapeño, and tomato.

Thank you.

Target Market(s)

Grocery Store Chain's Produce Procurement Departments

Industry/Entity Type

Grocery Store

Logo Text

PDG Produce

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 1. Must be the same design concept.
• 2. Must include the same produce, but much less cartoony
• a. eggplant
• b. watermelon
• c. pickling cucumber
• d. yellow bell pepper
• e. green bell pepper
• f. red bell pepper
• g. long cucumber or zucchini
• h. jalapeño
• i. tomato.
• 3. Must utilize a professional/attractive font
• 4. Must say the name of the company
• 5. Fruit must feel much less cartoony

Nice to have

• I would like the produce to appear to be in the same scene together, instead of being at all different kinds of perspectives.