• €170

• 135 designs

• 27 designers

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Logo Design Brief

We seek a creative logo for a promotion on behalf of the USA tourism destination The Florida Keys and Key West in German-speaking Europe. The promotion includes a culinary component centered around the iconic Key Lime, a smaller version of a normal lime with an intensive and unique tartness that lends itself to many dishes, the most famous of which is the Key Lime Pie. The focus on the Keys culinary experience is in keeping with a larger campaign about "Key Experiences" (as in iconic) that can be had in the Keys.

Target Market(s)

Foodies, culinary writers and media and culinary driven travelers in Germany, Austria and Switzerland.

Industry/Entity Type

Tourism

Logo Text

Culinary Keys

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Key lime

Nice to have

• -a logo that reflects the islands' laid-back lifestyle
• -a key symbol as in "unlocking the secret to a unique experience"

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Files