• NZ$280

• 53 designs

• 17 designers

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Label Design Brief

We require 4 label designs for our 4 types of honey i.e. Manuka, Rewarewa, Multifloral and Manuka Blend. Each design should be adapted for 250g, 500g, and 1kg PET jars. The design should look friendly and professional.

Tare: amber Square mason PET jars (see images attached)
Jar dimensions: see PDF attached

Target Market(s)

Worldwide. People caring for their health.

Industry/Entity Type

Health Product

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Each label should contain the following information
• • name of the honey e.g. Manuka Honey
• • AuribeeTM logo (provided)
• • an image of a bird (provided),
• • nutrition table
• • a bar code
• • a place for a batch number and the best before date to be printed
• • volume: e.g. 250g, 500g, 1kg
• • Text: “Product of New Zealand”
• • Text: “Produced & packed by: Braguta’s Queens Ltd. 221C Waitao Road, Tauranga 3175, New Zealand sales@auribeehoney.co.nz www.auribeehoney.co.nz
• • Ingredients: 100% Pure Raw New Zealand Honey
• • Text: “All specified values are averages.”
• • Not suitable for infants under 12 months. Do not use if cap seal is broken. Production methods involved with this product are not-GM. Contains bee products.
• • PET Recycling pictogram
• • Round corners
• Apart from different bird image each of 4 honey labels should have it's own color element e.g a different color background or a line.
• The birds:
• • Manuka honey: image of a Kingfisher bird
• o MGO Pictogram (80+, 100+, 200+, 300+ or 400+)
• • Rewarewa honey: image of a Kereru bird
• • Multifloral honey: image of a Tui bird
• • Manuka blend: image of a Pukekohe bird

Should not have

• Disclaimer: The provided images of birds is a copyright content. It is prohibited to use them outside of this project.

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Files

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