Logo Design Project for Vacation Company

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This customer received 580 logo designs from 169 designers. They chose this logo design from Comunicamente Lab as the winning design.
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Logo Design Brief
We are looking for a logo design to project a fun, energetic, trustworthy, balanced, clean (modern) and have a professional look and feel to our design and brand, Vacation Ownership Management.
Logo text: Vacation Ownership Management
What We Do:
"We manage world class resorts and timeshare ownership around the world"
The feelings we want to associate with our brand:
- feeling at peace
- feeling zen
- feeling enlightened
- feeling trusted
- feeling GOOD
- feeling PLAYFUL
The finished logo will include: all Photoshop files or Illustrator files:
(with all necessary fonts if needed).
Note: the logo will need to be large enough for large print and web.
Another idea: Play around with the idea of creating a "zen" logo that instills "peace" "trust" "confidence" and "serenity" the moment your eye looks at the logo. The "OM" in VOM is very "zen" and "meditative." Just something to give you some ideas.
Thanks, Bryan
P.S. Here's an idea to the emotions associated with colors:
Turquoise - "prosperity and abundance"
Electric Blue - "talent and artistry"
White - "purity and illumination"
Indigo - "spiritual strength"
Powder Blue - "inspiration"
Orange - "motivation and enthusiasm"
Carnation Red - "energy"
Ruby Red - "vitality and athleticism"
Purple - "deep peace"
Violet - "gentleness and serenity"
Emerald Green - "balance and harmony"
Gold = "courage and wisdom"
Silver - "intelligence and perception"
Deep Rose - "love and compassion"
Apple Green - "spiritual growth"
Lemon Yellow - "powers of concentration"
Updates
Project Deadline Extended
Reason: We are now guaranteeing this project and extending the concerns of the guarantee. We are confident that an awesome designer will step up to the table and knock it out of the park! Thanks, Bryan
Added Monday, July 08, 2013
Hey guys,
We've just extended the deadline by 3 days to allow more creative design to surface.
We've also guaranteed this project and are looking forward to awesome submissions!
Thanks,
Bryan Dulaney
Added Monday, July 08, 2013
Hey everyone, thank you for submitting your designs! We look forward to more as they come through!
Please send in multiple color variations of:
- orange and blue
- orange and turquoise
- purple and orange
And then post to business cards, tshirts, stationary, etc... The better we can vision your logo the better!
Thanks,
Bryan
Added Thursday, July 11, 2013
Target Market(s)
Vacation Resort/Property Owners, Timeshare Owners, and Family Vacationers
Industry/Entity Type
It Company
Logo Text
Vacation Ownership Management
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The name "Vacation Ownership Management"
Nice to have
- It would be nice to see an integration of the name and a symbolic icon, although it is not mandatory.
If you can show the logo example on stationary and business card examples would be helpful.
Should not have
- - Please no "world" or "globe" icons
- Please no "animal" images
- Please no "human silhouettes"
- Should not have crazy colors, please stick with 3 or less colors.