MindFit Nurses' Manifesto
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This customer received 67 poster designs from 14 designers. They chose this poster design from Going Postal as the winning design.
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Poster Design Brief
Design a manifesto to inspire and motivate nurses to work at minimum standards of excellence in their nursing practice.
The manifesto will become a feature of our website, at conferences, workshops and retreats. It will also be featured on other marketing tools.
Primary Market:
Nurses and/or other healthcare professionals (specifically Doctors, Occupational Therapists, Psychologists and Social Workers).
However the manifesto is equally applicable to all nurses and healthcare professionals from new graduates to very experienced senior clinicians, administration officers,managers and healthcare executive personnel.
Mainly females and primarily 35 to 65 years old, which suggests people in this target age group have extensive experience, but have become jaded'.
The purpose of our business is to assist healthcare professionals, primarily nurses, to maintain their enthusiasm and excellence in service provision, for their benefit as well as the benefit of the clients.
I have attached:
File 1: Copy Samples and examples: which has the copy for the manifesto, examples that appeal to us and our 3 attempts.
File 2: Our colour Spec Sheet, HOWEVER the colours are not necessary limited to these colours. These colours are not in the logo that will be on the manifesto. The colours on the logo attached can/or also be used.
File 3: Prototype logo. The final logo will be available within 3 to 4 days.
Updates
Project Deadline Extended
Reason: Because we have several very good submissions we need a little longer to choose
Added Monday, July 08, 2013
Industry/Entity Type
Healthcare
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must use the copy as per the attached file.
It should be contemporary, eye catching and motivational.
Sample 1 on the attached file (File 3: copy, samples and examples_554207 saturday, 29 june 2013 06:24:3030) Is close to what we are looking for.
Should not have
- MUST BE EASY TO READ. Each line MUST be clearly defined from each other.