• A$160

• 99 designs

• 47 designers

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Logo Design Brief

We already have a logo, but it is feeling tired and a bit static. We are a Building Design and Interior Design company and most of our clients are aged 35-55 years. Our work is residential and ranges from contemporary to traditional, but I would prefer to target the contemporary end of the scale.The logo needs to look 'designer', sophisticated but with a youthful aspect. The logo needs to be used for website, business cards, letterhead and signage, so will need to be read clearly at different distances, as well as translate to different formats

Target Market(s)

My Clients are 35-55 years old and own their own homes. They want to build a new home or extend/renovate an existing house. They usually also want us to design and document the interiors and often their landscaping too.

Industry/Entity Type

Business

Logo Text

Pasco Design

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Business name.
• Simple, effective, clear, sophisticated. I like the current colors but I am open to new thoughts, looks and designs. Prefer contemporary look but cannot alienate older clients with traditional style.
• Needs to be usable as letterhead, business card and on website.

Nice to have

• Maybe subtle incorporation of architectural references. Must not be obvious - don't want to commit to any design style or references. Can have other words describing what we do, but must be subtle ie Building Design, Interior Design

Should not have

• No obvious pictures, not multi colored, not script

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Files

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