Creating a logo for my mortgage broking business.
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This customer received 136 logo designs from 38 designers. They chose this logo design from Jessica as the winning design.
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My home lending business deals with lower to middle class people. I specialise in home lending and refinance, with all the major banks throughout Australia. I find the best bank home loans for my clients with cheaper rates, cheaper fees, without my client having to run around, as that is what I do for them. I do not charge the clients anything as the banks who provide the loans pay me. I see myself as being very personable and contactable, my hours are as quated 9 to 9 anytime anywhere. I am very down to earth and would like to portray that to my client base as being very approachable and likeable. The name of the business is GPS Finance. I am located in the Western Suburbs of Melbourne, Australia. My target market is working/middle class.
I currently have a logo showing 2 people looking at a street sign (as a cartoon).
Target Market(s)
Home buyers
Industry/Entity Type
Business
Logo Text
GPS or GPS Finance
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- GPS
Nice to have
- Finance
- people looking at a street sign looking for guidance