Streetwear Dog Accessory Brand

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This customer received 50 logo designs from 21 designers. They chose this logo design from fishgrfx as the winning design.
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We need a logo for a company called "Fresh Pawz" Its going to be a streetwear brand for dogs. The logo will be used to represent the brand through tagging on the products, social media, and website. Also the logo will then be turned into products, such as a dog bed for example.
I do not really want a Paw print as the logo. I do not want a actual dog breed as a logo either. I want a character. His name will be Bank$. He's a dog that's very fresh in new gear.
My two main competitors are below.
www.zee-dog.com - Lifestyle branded accessory line. I love the logo and how they can implement it everywhere very simple and very easy.
www.wolfgangusa.com - Outdoors branded accessory line.
Updates
Please make the logo similar to Zee-dog.com. I want it clean and simple but different enough to give it an edgier look since my brand is for streetwear. Added Monday, December 7, 2015
Target Market(s)
Age 16-35, edgy and up to date with trends. Currently wearing streetwear
Industry/Entity Type
It Company
Logo Text
Fresh Pawz
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo similar to zee-dog.com but with an edgier appearance.
Nice to have
- Dog character with some type of added characteristics such as a hat.
Should not have
- should not be an exact replica...