Triple 12 Craft Brewing (Nano-Brewery)

Want to win a job like this?
This customer received 80 logo designs from 21 designers. They chose this logo design from Zee as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
We have created a logo that we feel represents the simplicity and craftsmanship of Triple 12 Brewing, but we need your help to make this logo standout on our packaging, beer bottles, kegs, and more. Please review the attached as a guideline, but add your own creativity and interpretation. We like the look of this logo, but we're not committed to colors or fonts. We've dissected the key elements of the logo on the attached document.
We have really struggled with keeping the logo simple and clean when presented on a traditional 12 oz beer bottle or can...please help us.
Triple 12 Brewing is a nano-brewery... What's a nano-brewery? think micro-brewery but much,much smaller. We produce exceptional small batch craft brew beer with a focus on building community through everything we do. We're small brewers from a small state (Delaware) and we'd like to incorporate this subtly into our logo.
Triple 12 Brewing is a local craft brewery founded on creating uncomplicated beers, locally. But more than that, we are committed to contributing to the communities we serve and creating a sustainable business that values simplicity, craftsmanship, and community.
Updates
Project Deadline Extended
Reason: We've had great interest from designers and we're committed to finding a great design for Triple 12 Brewing.
Cheers!
Added Friday, June 28, 2013
Project Deadline Extended
Reason: we are committing to selecting a DesignCrowd Logo
Added Tuesday, July 02, 2013
Thank you to everyone who submitted designs. We have updated our brief and we are looking for creative interpretations of our logo. All designs will be reviewed and feedback will be provided. Thank you for considering our project.
Added Tuesday, July 02, 2013
Project Deadline Extended
Reason: Thank you for the designs. We need a few additional days to review and provide feedback.
Added Monday, July 08, 2013
Unfortunately, we haven't found a design that we can all agree on. We would like to see your creative interpretation of a completely different design. We hope that you choose to participate and we know that our design is out there. Please focus on the following:
Added Sunday, July 14, 2013
Project Deadline Extended
Reason: Unfortunately, we haven't found a design that we can all agree on. We would like to see your creative interpretation of a completely different design. We hope that you choose to participate and we know that our design is out there. Please focus on the following:
1. Circle logo
2. "triple" at the top circle
3. Prominent '12' in the center of the circle(s) (get creative with the 12)
4. "brewing' at the bottom of the circle
Looking forward to your designs.
colors should be muted and warm
Thank you!!!!
Triple12 brewing
Added Sunday, July 14, 2013
Industry/Entity Type
Building
Logo Text
Triple 12 Brewing
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- See Attached
Should not have
- Please refrain from:
• Cartoonish / Clip art / gimmicky
• complicated / Intimidating
• Pretentious/Beer snob