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Barter Exchange Logo for business upgrading to new technology
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This customer received 121 logo designs from 34 designers. They chose this logo design from BehindSymbols as the winning design.
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US$160
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121 designs
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34 designers
Logo Design Brief
We would like to create a logo for a barter exchange business that we will be buying and upgrading soon. A barter exchange is a membership-based group of business owners who sell their products and services to each other in exchange for "barter dollars." These barter dollars can then be used to purchase goods and services from other members. I've created a logo myself that you can see on our draft website, www.newbarterconnections.com, but I don't like the white rectangular background, which does not look professional to me. I would like the logo to convey the image of trading or exchanging between members. Also, since we will be buying an existing business and bringing in new technology such as online bartering and trading via smartphone, we'd like to have a modern feel to the logo. Our draft website provides more details about how a barter exchange business works.
Target Market(s)
Small business owners who would become members of the exchange
Industry/Entity Type
Small Business
Logo Text
New Barter Connections
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I think it is important to be able to easily read the text. Also, an amber color is our preference for the main color, but we would consider other color combinations. Also, my preference is a logo with some kind of image along with text, but we will consider other options that only include words.
Nice to have
- Possibly the design could have a more 3-D type look. Also, I'd like to have something in a color mode, plus perhaps a version of it that would appear in white lettering that would show up nicely on the homepage of our website.
Should not have
- I do not like the white rectangular background on the logo that I created. I actually think I would like some kind of background, but not a rectangle. Maybe some type of 3-D looking shape as a background?
