• US$160

• 67 designs

• 27 designers

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Logo Design Brief

Need a logo for a new online shop.

Little Things for Good is an independent online retailer based in Hong Kong that makes, designs, curates and finds lovely and unique little things that bring joy to their new owners and that spread a little goodness by providing support to charities and worthwhile projects around the world.

Everyone likes having, giving and doing nice things. Little Things for Good believes that if we all did nice little things a little bit more, the world would be a nicer little place.

The design should be modern and simple, if slightly hipster that would be good too. I'm a fan of geometric shapes and also dotted lines. Not saying it has to have that, but just saying!

it would be great if it featured a shape, or icon that could be then used around the website instead of the wording and incorporated into other things. I.e. I don't want just wording. That said, I don't want a huge image.

If the 'for good' text could be smaller than the Little Things that would be great.

Even though we are helping charities, we don't want anything too worthy. The brand should be aspirational and show that we are going to have the most lovely designed items in store.

Target Market(s)

Affluent, creative, progressive hipster types that love visual designs - i.e. vintage posters, graffiti, typography, etc and also that believe the world is a bit rubbish so want to help in any little way they can.

Industry/Entity Type

Shop

Logo Text

Little Things for Good

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Really nice typography.

Nice to have

• Geometric shape/s - dotted lines

Should not have

• I really hate swirly writing, prefer something strong and bold.