• US$210

• 214 designs

• 28 designers

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Logo Design Brief

We have been Legacy Roofing company for over 10 years, but are rebranding our whole company to take on a national scale over the next few years. The new company name is "Squirrel Roofing ". We are a residential, commercial, and industrial roofing company, and we are growing rapidly. We plan on having a gray squirrel as a mascot dressed in a hardhat and toolbelt with a collared shirt but haven't made the final decision on the actual looks of the character. We are very serious about our work and extremely proud of our craftsmanship, but we have silly slogans like "Does your roof make you want to hurl, then call the squirrel" in our radio commercials. So the logo needs to be one that will be easily remembered, but also be strong to give confidence of our craftsmanship to our potential clients.

I would like for the logo to have something like a squirrel, roof and/or a house, and the name of the company "SQUIRREL ROOFING". The company colors are gray, navy blue, and white (mostly blue and gray).

I would like to see modern logos, with something like an outline, (or a solid figure), of a gray squirrel sitting on a roof eating an acorn, or beside a house, or whatever comes to your creative mind.

I also wouldn't mind seeing something like a cartoonish looking squirrel too. Maybe the squirrel could look like I described earlier. Because of the plans to go on a national level, the cartoon squirrel should look like a family friendly character. Feel free to play with it and be creative!

I am also willing to pay a $50.00 bonus to the winneWe have been Legacy Roofing company for over 10 years, but are rebranding our whole company to take on a national scale over the next few years. The new company name is "Squirrel Roofing ". We are a residential, commercial, and industrial roofing company, and we are growing rapidly. We plan on having a gray squirrel as a mascot dressed in a hardhat and toolbelt with a collared shirt but haven't made the final decision on the actual looks of the character. We are very serious about our work and extremely proud of our craftsmanship, but we have silly slogans like "Does your roof make you want to hurl, then call the squirrel" in our radio commercials. So the logo needs to be one that will be easily remembered, but also strong to give confidence of our craftsmanship to our potential clients.

I would like for the logo to have something like a squirrel, roof and/or a house, and the name of the company "SQUIRREL ROOFING". The company colors are gray, navy blue, and white (mostly blue and gray).

I would like to see modern logos, with something like an outline, (or a solid figure), of a gray squirrel sitting on a roof eating an acorn, or beside a house, or whatever comes to your creative mind.

I also wouldn't mind seeing something like a cartoonish looking squirrel too. Maybe the squirrel could look like I described earlier. Because of the plans to go on a national level, the cartoon squirrel should look like a family friendly character. Feel free to play with it and be creative!! So make it your best work!!!

I am also willing to pay a $50.00 bonus to the winner! Needs to be great work though!

Target Market(s)

Residential home owners and commercial and industrial businesses

Industry/Entity Type

Roofing

Logo Text

Squirrel Roofing

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Colors : navy blue, gray, white (mostly navy blue and gray)
• Something catchy that can become a house hold brand. Must have a Squirrel and a roof somewhere and I would like for the word roofing to be close to or the same size as the word Squirrel

Nice to have

• Both modern and a cartoonish looking concepts

Should not have

• Childish feel but should be family oriented