Health and fitness e-commerce business needs a logo design
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This customer received 234 logo designs from 44 designers. They chose this logo design from MBSquare as the winning design.
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Logo Design Brief
We need a logo design and favicons (website and social media) which will be used for a new e-commerce business in health and fitness called Guru Athletica.
The business will provide practical and actionable information to its wellness community through its website and social media platforms, as well as sell quality / premium fitness products through various channels.
We would like to see designs that use the colours back and white, but open to ideas using other colours like green or orange. The logos will also be used in packaging in the future so the branding needs to be unique and memorable whilst still referencing the Guru Athletica brand.
The messages we want to project are trust, quality/premium, health and wellness.
Our consumers are people who are interested in health and fitness and are looking for valuable and concise information, quality products and a like minded community to assist them in achieving their lifestyle goals.
Target Market(s)
Male/female professionals aged 25 - 45.
Industry/Entity Type
Health And Wellness
Logo Text
Guru Athletica or potentially the intials G A
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.