Double Page Full Spread Magazine Ad - New Jewelry Brand - Leading Cruise Line
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This customer received 21 advertisement designs from 11 designers. They chose this advertisement design from semnitz as the winning design.
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We are looking for a digital artist to put together a clean and amazing double-page spread for a leading magazine for a leading cruise line. We have a double-page, prime location, in which we would like to make the image look like that of any top jewelry brand, such as Tiffany, John Hardy, Tacori, etc.
We are a new company trying to promote a new and exciting gemstone to the retail world. We started a new brand and now need to create a pristine, clean image that will help it sell. We have created a theme for the Caribbean cruises, but now we need to create a theme for the Alaskan cruises. I have attached a page of thoughts and examples that we would like to follow. We want to create the thought (through the image) that this stone is really rare and exquisite. We want to sell the color of the stone, because the color is like no other. The tagline we use is "BLUE BEYOND WORDS."
Please take a look at the sample document and create something that is clean, luxurious and out of this world. We want to sell the color and the fact that it is really rare to get. Also please note that we would need to purchase the rights to any pictures being used as this will be something used in a copyrighted print and over 500,000 in circulation. We would like the image to spread over the two pages with our stacked ring shot on one side. We would like the blue glacier/blue ice pics to show the theme of Alaska and we would like something to show rarity. Maybe on a black bar or on the other side of the page, we can put the definition of rarity as it shows in a dictionary. Just some thoughts...you guys are the experts...i am sure one of you can create something awesome!!! I can send you more files once we get the job posted.
Updates
We are truly looking for a great designer for this double page ad. The image needs to look pristine and give the idea off about color and rarity. We will have future work if all works out. We are looking forward to the people who are interested in this job, to see their designs and different ideas. Good luck to all! Added Thursday, February 11, 2016
Target Market(s)
Our target market is the disposable income spender. Our jewelry is considered high end, but we also want to make it seem affordable for all buyers in the spectrum. This stone is all about the color. Those who are attracted the "Hollywood Swimming Pool Blue" or that "Caribbean Ocean Blue", will be the target market.
Industry/Entity Type
Cruise Line
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Be able to relate the customer to Alaska. We would like Blue Ice/Glacier as the theme of the background image. We would like our stacked ring shot to blend and go well with the chosen image. We would like our logo, tagline and the definition of rarity on there. We want a clean, luxurious and elegant look. We are a high end jewelry brand that would like to sell this product through the image and the color. We want the look of Tiffany, Hearts on Fire, Tacori, etc.