Car wash needs a design for a menu board and foam entrance arch called "Spartan Sheild"
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This customer received 36 logo designs from 7 designers. They chose this logo design from edong artwork as the winning design.
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Logo Design Brief
We are a start-up business and we already have a logo design that will be used for our street signage, main branding, etc. We are looking to brand our unique 4-step car cleaning and paint protection process called the "Spartan Shield". It which will essentially tie in our turtle to the spartan shield process(similar to armor all logo - see ppt).
We would like to see designs with our unique turtle with shield and (4) unique icons below it that demonstrate each step of the car wash process 1) Spartan Fire Bath (entrance arch foam bath), 2) Spartan Shine (Triple foam polish) , 3) Spartan Sealant (UV paint protectant) , 4) Spartan Shield (total body shield and rain protectant). Maybe incorporating the process being performed on the turtle w/ shell in some of the icons would be great.
There are similar car wash processes out there like the Simoniz "Lava Shield" - http://www.carwashfacelift.com/collections/lava-marketing .
The Spartan Shield is the headliner wash package and is the top wash package you can get at our car wash, so the logo needs to look the part. Additionally, the logo (Spartan Fire Bath Icon) will also be transformed into LED signage for the entrance arch to the car wash which will have a foam bath (Spartan Fire Bath) . Here is the type arch toppers - http://www.tsscws.com/index.php/summit-arches/summitarch.html
The final design should communicate be strength, protection, and superiority.
Target Market(s)
Women
Industry/Entity Type
Business
Logo Text
Spartan Sheild - The Ultimate Paint Sealant and Protection Technology
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Character Logo
Logo with illustration or character
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Incorporate colors of company logo