• US$400

• 51 designs

• 20 designers

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Logo Design Brief

We are establishing a new Coffee Roasting company in Chicago, IL. This company will initially be established as an online venture with future plans to include retail locations. We purchase coffee bean from around the world and roast to order. Customers will be able to use our algorithmic flavor profiler that will select a coffee and roast that best matches them. They will also be able to select products a la carte. The company is a fusion of getting back to the core of the coffee products while making the purchasing/decision process simple and transparent for consumers. The look and feel should be on the modern end (flat design), while maintaining an earth toned color palatte.

Target Market(s)

Gender neutral, ages 20-40

Industry/Entity Type

Retail

Logo Text

Shade Tree Coffee Roasters

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Would be nice to have some sort of symbol that was synonymous with the logo/name. Doesn't have to be a part of the logo per se. For instance something that could be placed on the bags or other merchandise that would be identifiable.