Health and Human Performance Company Needs a Logo Design

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This customer received 135 logo designs from 33 designers. They chose this logo design from Arham Hidayat as the winning design.
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Logo Design Brief
We need a logo design for a new company based in Charlotte, NC called "Carolinas Health and Human Performance." Our goal is to increase the general population’s levels of fitness and well-being. Our mission is to maximize the potential of our clients through nutrition, fitness, and lifestyle modification to achieve peak performance in competition and life. We are a company dedicated to providing service of consistently high quality and establishing long-term relationships with our clients. We aim to be known as one of the premiere one-to-one FITNESS TRAINING and CORPORATE WELLNESS companies in the United States. The company offers one-to-one personal and group training along with health and wellness coaching to all individuals interested in improving their health and well being. Carolinas Health and Human Performance aims to provide instructional, educational, and enjoyable alternative to individuals interested in improving their health. We believe our first responsibility is to our clients. Personal training is exercise for the BODY. Wellness coaching is exercise for the MIND. Our goal is to identify and create conditions in their life that lead them to a life of thriving and optimal performance in all that they do.
Updates
Project Deadline Extended Reason: I am looking for a more unique graphic or a logo for my company. A logo or a graphic that represents my role as a lifestyle entrepreneur, emphasizing the balance between nutrition, fitness, and lifestyle modification to achieve peak performance in life. Added Friday, October 16, 2015
Target Market(s)
Anyone looking to improve and reach their optimal level of health and wellness.
Industry/Entity Type
Health And Wellness
Logo Text
Carolinas Health and Human Performance
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Emblem, symbol or graphic that fits the mission and vision of the company. Name of company or letters on logo.
- Unique, simple, clean, compact and sleek design that separates me from my competitors.
Nice to have
- I am a lifestyle entrepreneur. I coach clients on nutrition, fitness, and lifestyle modifaction. It would be nice to incorporate a design showing the importance of these three core lifestyle habits.
- Balanced and symmetrical graphic/ logo.
- Key words to consider when designing: Power/ Balance/ Synergy/ Strength/ Energy/ Lifestyle/ Movement/ Clean/ Lean/ Green/ Momentum/ Best Self
Should not have
- Cookie cutter graphic, logo, or emblem resembling clip art.
- Too much going on or clutter.