British Virgin Islands Restaurant Logo
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This customer received 51 logo designs from 20 designers. They chose this logo design from kresh as the winning design.
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Logo Design Brief
We need a logo for a new restaurant opening at the Royal BVI Yacht Club in the British Virgin Islands. The opening menu will be Mexican with a charcoal grill, but the logo needs to be flexible enough to cover any menu. We would like a dynamic and engaging logo that is generally an outline of the body of a shark with the word "Sharky's" either included within the shark's body or near the shark's body. The logo should communicate a fun and trendy hangout spot that is a good place for business dinners and events. The general idea is something similar to Greg Norman's logo (see attached).
Target Market(s)
Primary market is young (25-35 years old) business professionals who need a lunch and happy hour/dining destination for both work meetings and relaxation. Tourist market will primarily be dedicated sailors who are likely to seek out the BVI Yacht Club and to a lesser extent cruse ship passengers.
Industry/Entity Type
Restaurant
Logo Text
Sharky's
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- -Logo must be line art that can be easily rendered in one color and solid lines for embroidery.
-Some minor foreshortening to give the feel that the shark is swimming toward you.
Nice to have
- A slight texture to the line art. Woodcut texture is the first choice, paint brush texture is a possible alternative.
Should not have
- Should not feel too young or "frat party" like. Should not be too "cartoon" feeling.